SMIT has big ambitions for Rabat and Casablanca. The Agency wants to turn both cities' into some of the world's most prestigious destinations, with the creation of two resorts for recreation and culture. "Notably through the construction of museums, theaters, libraries, interpretation centers, marinas, restaurants, cafes, Mall and upscale hotels.

This was disclosed during the SMIT’s Supervisory Board meeting in Rabat on December 22. The Moroccan agency revealed that investment in Morocco’s tourism industry in 2014 amounted to $2 billion.  This is “despite the economic crisis,” said Lahcen Haddad, the Minister of Tourism.

The report states that financial support for the tourism sector has increased investment to MAD 63 billion since the inception of the 2020 vision plan on November 30, 2010.  The agency realized revenue of MAD 365 million in 2014, in addition to MAD 79 million in operating income, and achieved 57% percent of targets for 2020.